Digital Marketing: To Cut or Not to Cut

Rich Henrich Business, Local SEO, SEO

In a March 2010 edition of the Harvard Business Review, “Roaring Out of Recession” by Ranjay Gulati, Nitin Nohria and Franz Wohlgezogen, they studied 4,700 businesses before, during and after the recession. In a year-long study that looked at corporate performance during the past three major recessions- the 80’s, 90’s, 20’s. They looked at three years prior to a recession, …

DO NOT PANIC: MARKETING DURING CORONAVIRUS IS NOT A TIME TO STOP

Rich Henrich Business

Feeling anxious is understandable. The fear of the unknown can become overwhelming if you allow your mind to focus on all of the things that are out of your control. It’s easy to say “everything is shut down” and “no one is doing business” and a million other words the hive mind of hysteria will repeat, regurgitate and spin into …

Search Marketing During Coronavirus: How to Improve Your SEO

Rich Henrich Business, SEO

Search Marketing in a Time of CoronaVirus: What You Can Do We are all facing challenges during this unprecedented time as we adjust to life around COVID-19. The businesses we own, manage or work for, may not be open or maybe adjusting operations to keep serving the community and keep revenue coming in. Health concerns have shifted how we interact, …