Phil Hudson, Rook Digital CEO on Echelon Front’s “This Stuff Works” Podcast with Leif BabinHomeBlogIn 2016, I attended film school in Santa Fe, NM. I was an avid listener of The Tim Ferris Show at the time. Tim wrote the breakout #1 New York Times Best Seller “The 4-Hour Work Week,” which was considered the Bible of eCommerce entrepreneurship. I …
In April, 2021, Rook Digital was named a Top 10 Digital Marketing Agency in Los Angeles by Design Rush. This news comes after an extensive application where we were able to present multiple case studies showing the quality of the work we provide. This award further established Rook Digital as a Top Digital Marketing Agency in the United States with …
In my previous article on contacting Facebook Ads customer support, I talked about the painful cycle of deadends advertisers often run into in Facebook Ads and how I finally figured out how to reach someone. If you haven’t read that article, I’d read it now and come back. In that story, I realized I needed help with two other Facebook …
Phil here, from Rook Digital, and I wanted to share with you a few things I recently uncovered after banging my head against the rock that is Facebook Ads. When Facebook Ads first came out, I jumped all over it. Back then, I felt like it was hard to understand and I was seeing so much success with traditional Ads …
Yep… It’s happening again. It looks like Google started another core algorithm update on May 4th. May 2020 Core Algorithm Update The last time Google ran its core algorithm update was back in January this year and it had a major effect on local businesses. From our analysis, it looked like Google was really making an attempt to get …
For years I worked for digital marketing companies that sold local SEO services but didn’t really pay any attention to the client’s Google My Business listing. I said it was a big deal, but the bosses said no. Sadly, those same companies are still using the same old, moldy strategies for their local business clients and they still wonder why …
I know, I know. Google My business has been around for years and everyone should know this. And maybe everyone already does, but if they all do, then they aren’t all using the categories in Google My Business to their advantage. I’m still surprised every single week when we do a local visibility audit with a new client and find …
I spoke with a number of business owners this week that felt they were doing well with their local marketing. “We rank number 1 for our search phrase! But I’m not getting nearly as many calls as my friend in the business and he doesn’t rank nearly as well. What’s going on?” Actually, this is a pretty common question, …
When undertaking any new project it seems a bit overwhelming when you look at the list of things you need to do, especially with digital marketing. But don’t worry, that’s why we’re going to outline the top 4 things you need to focus on to get the best bang for your buck from Google My Business (GMB)! 1) Reviews …
As a Service Area Business (SAB) business are you at a disadvantage when it comes to ranking online? It’s kind of like which came first, the chicken or the egg? According to Google, though, a Service Area Business is not at a disadvantage to a normal brick and mortar storefront location. But who actually believes Google anyway? It has become …