Yep… It’s happening again.  It looks like Google started another core algorithm update on May 4th.   May 2020 Core Algorithm Update The last time Google ran its core algorithm update was back in January this year and it had a major effect on local businesses.  From our analysis, it looked like Google was really making an attempt to get …

For years I worked for digital marketing companies that sold local SEO services but didn’t really pay any attention to the client’s Google My Business listing.  I said it was a big deal, but the bosses said no.  Sadly, those same companies are still using the same old, moldy strategies for their local business clients and they still wonder why …

I know, I know.  Google My business has been around for years and everyone should know this.  And maybe everyone already does, but if they all do, then they aren’t all using the categories in Google My Business to their advantage. I’m still surprised every single week when we do a local visibility audit with a new client and find …

I spoke with a number of business owners this week that felt they were doing well with their local marketing.  “We rank number 1 for our search phrase!  But I’m not getting nearly as many calls as my friend in the business and he doesn’t rank nearly as well.  What’s going on?”   Actually, this is a pretty common question, …